Deep Dive 18 minutes PremiumMillennials and Furniture in the US and the UK – Ten Characteristics That Define the Market Coresight Research February 13, 2017 Executive Summary Since millennials range in age from 16 to 36, they constitute a consumer segment that is of growing value in most markets. These consumers are entering their peak spending years and are establishing family homes. Currently, millennials in the US and the UK spend less on furniture than older generations, largely because they have lower incomes and household formation levels, as well as a propensity to live in smaller urban dwellings. Millennials mainly prioritize furniture items that make their lives easier and more enjoyable, and only make useful purchases that represent good value. Millennials are attracted by furniture products with embedded technology as well as customized products that are unique. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: US Subscription E-Commerce: Flexibility and Personalization Can Help Companies Navigate Challenges Amid a Softened MarketHoliday 2023: Social Media Strategies—Shoppable Posts and Creator-Generated Content Can Drive ConversionUnveiled at CES 2023: 15 Cool Products Plus Bonus Launchit JETRO InnovatorsFMI Midwinter Executive Conference: Driving Grocery Resilience in a Challenging Economy